Der Aldi Effekt: wie ein Discounter die Einkaufsgewohnheiten in England veränderte
Ein Bericht in der der Zeitung THE GUARDIAN:
The Aldi effect: how one discount supermarket transformed the way Britain shops
When Aldi arrived in Britain, Tesco and Sainsbury’s were sure they had nothing to worry about. Three decades later, they know better. By Xan Rice
Picture: Paul Foley, Aldi’s third employee in the UK and former chief executive. Photograph: Lisa Carpenter.
Full article PDF: The Guardian Aldi article